Who I Am

Craig Rasmus is a Emmy award winning brand storyteller and creative lead with 15+ years of experience crafting campaigns for global names like Samsung, McDonald’s, Coca-Cola, and UNICEF. With a background in directing high-end TVCs, brand films, and integrated content across five continents, he helps in-house teams bridge the gap between media execution and marketing strategy.

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Bringing both a director’s eye and a strategist’s mind, Craig ensures every piece of content serves the brand’s bigger picture. Having partnered with top-tier agencies and brand-side marketing leads, he understands both the creative ambition and operational realities that shape modern content.

Fluent in the evolving content landscape—including the rise of AI-generated media—Craig’s value lies not just in what he creates, but in the perspective he brings to how and why it’s created.

Now based in Denver, Colorado, Craig is excited to connect with local companies while pursuing his love of snowboarding and exploring the national parks.